What will the press do without Trump?
NOVEMBER
12, 2020
IN
NOVEMBER 1962, the not-yet-infamous Richard Nixon famously gave what he
claimed would be his last press conference, right after losing a gubernatorial
race in California (and two years after losing a presidential bid to John
Kennedy). This is what he told reporters:
“As I
leave you, I want you to know—just think how much you’re going to be missing.
You won’t have Nixon to kick around anymore because, gentlemen, this is my last
press conference.”
As we
know, that wasn’t his last press conference, and reporters did have
Nixon to kick around after 1962: a narrow presidential win in 1968, a massive
victory in 1972, and then in 1974, a resignation in disgrace.
We don’t
know yet what Trump will tell the press when (or if) he finally admits defeat.
We can predict that it will include some of Nixon’s self-pity, along with
vitriol about how unfairly he has been treated and lies about how the election
was stolen.
The more
interesting questions, for journalists, are these:
What will
the press do without Trump? How will we function without a
towering political figure to kick and be kicked around by? And, what will the
press do about Trump? Once he’s out of office, how much longer
will we allow him to set the news agenda?
For the
past five years, journalists have tussled with a president who antagonizes the
press as much as he courts it. Trump has demeaned and castigated journalists
for actual errors, such as those that plagued the
investigation into Russia’s involvement in the election, as
well as slights that are part of the normal political process. While much of
the sparring has been limited to Twitter, some of Trump’s press-hatred has fed
into terrifying conspiracy theories. Remember Cesar Sayoc Jr., the Florida man who sent homemade
pipe bombs to those he saw as Trump’s enemies, including CNN?
And individual reporters, particularly women and those of color, have borne the
brunt of vicious threats, both online and offline.
President-elect
Joe Biden is likely to be a more accommodating figure, with less-shouty
briefings and a far shorter litany of deceptive statements or outright lies.
Politifact recently rated 38 percent of Biden’s statements as
ranging between “mostly false” and “pants on fire,” while Trump clocks in at 72 percent on those
metrics.
But
should it be considered a victory that Biden isn’t nearly as dishonest? The
danger is that our standards for scandal have changed so much, and Trump’s
mendacity has become so deeply ingrained, that journalists could see a Biden
administration’s garden-variety ineptitude or minor-league misconduct as not
really worth their attention, in the same way that a single homicide won’t get
much publicity if it occurs shortly after a mass shooting. In any newsroom, a
nemesis like Trump clarifies the mind and the mission. Biden is unlikely to
become so polarizing or riveting a figure.
For now,
the press is vowing to hold the incoming administration to account. As Brian
Stelter, CNN’s chief media correspondent, recently wrote, “The
media’s adversarial approach that you’ve seen during the Trump years … serves
us well no matter who holds high office. If Biden says the blue sky is red, the
media must call it out.” That sounds very noble; let’s see if it holds
true.
And what
of Trump, an ex-president who’s unlikely to fade into the bushes, Homer Simpson-style?
Nixon doesn’t provide a useful template. As John Aloysius Farrell, author
of a superb biography, told
me, Nixon went to great lengths to rehabilitate his image after his California
defeat. He traveled the world, “stopping in at embassies and ministries to talk
to US and foreign diplomats.
Then he
presented what he learned in the form of speeches, after-dinner talks and
essays… to build a reputation in the eyes of the press as an expert in
international affairs.” It’s safe to predict that Trump won’t follow that path
— and as Farrell noted, he won’t need to, given that today’s media landscape is
far less dependent on a few major gatekeepers.
Once
Biden takes over, we can expect to see a flood of damning evidence about how
the Trump administration managed its affairs — the way its Justice Department handled
investigations into the president’s opponents; the way its
Environmental Protection Agency diminished regulatory oversight;
and most crucially, the way its health-care officials botched the response to the
COVID-19 pandemic. Journalists are likely to spend as much time
doing forensic analysis of the past president’s conduct as they are of the new
president’s programs and policies. But it won’t just be retrospective
journalism, given that Trump can craft his own media empire. As Lauren WiIlliams,
editor-in-chief of Vox, said this week: “It would be a mistake to say, ‘Trump
is out of office, we just don’t have to pay attention to him anymore.’” While
journalists shouldn’t “hang on everything he says,” Williams added, we can’t
pretend that “he doesn’t still wield power and influence.”
This may
wind up as the greatest risk of all for the press. Trump, who craves the
spotlight the way a kitten craves the sunny corner of a rug, will demand to be
seen and heard. It will take every ounce of self-control that journalists can
muster to resist his insistence on getting attention and air time. We saw how
badly the cable networks, in particular, handled this in the 2016 campaign,
with their incessant and uncritical broadcasting of Trump rallies and remarks,
to the point of live-shooting his campaign plane as it came in for final
approach.
(Assessing
the coverage years later, CNN President Jeff Zucker was just
restating the obvious when he said that his network’s
obliviousness toward Trump was “probably a mistake.”)
If
journalists allow ex-President Trump to set their agenda the way they’ve done
with candidate and President Trump, they’ll enable the Biden administration to
skate by without the scrutiny that it deserves and that the public
expects.
At a time when trust in
journalism already is shaky, that’s a legacy the press can’t afford.