Monday, December 02, 2024

NEW INC. MAGAZINE COLUMN FROM HOWARD TULLMAN

 

Evaluating talent has become a lot more complicated, especially since truth became optional. So I’m taking a new approach. 

EXPERT OPINION BY HOWARD TULLMAN, GENERAL MANAGING PARTNER, G2T3V AND CHICAGO HIGH TECH INVESTORS @HOWARDTULLMAN1

DEC 3, 2024

I’ve been trying to imagine what kind of productive, informative, and instructive conversation a recruiter can have with a recent college grad looking for their first job that would lead to a well-grounded conclusion that the candidate is likely to succeed within any given organization. In the insanely judgmental and fragile hiring environment in which we now function, this is no easy task. You’re walking on eggshells and wandering through uncharted and perilous territory. That’s especially true if you’re interviewing on college campuses, where you can trigger a snowflake just as easily with a smile as with a snide remark.

I’m considering this predicament solely from the employer’s perspective since (a) nothing’s more critical today than properly identifying and attracting new talent to your team; (b) it’s become very difficult to ask the obvious questions we once asked to get some fair idea of a person’s interest, abilities, and attitudes in working for and with us; and (c) kids have become increasingly adept at telling grownups exactly what they want to hear in these discussions, whether they mean it or not.

Don’t Expect Candor and You Won’t Be Disappointed

They’ve obviously learned from the congressional testimony of craven Supreme Court nominees that the truth of your comments means very little as long as you speak “sincerely” with a smile. And, of course, all of these crafty candidates are also coached by their college counselors or their senatorial sponsors to say whatever will get them through the interviews and the day.

As an aside, I’m assuming that you’ve figured out how to avoid and eliminate those entitled and deluded wunderkinds who think that they’re doing you a favor by deigning to speak with you and letting you offer them a position. I’ve concluded that trying to “sell” any prospect on the good reasons to join your business is a waste of time.

If they’re not excited and already interested in the position, if they haven’t done their homework and learned all about your business, they’re not right for the job anyway, and you’d be foolish to spend even a moment trying to convince them of anything. Find the ones who are already inclined, energized, and leaning in your direction and build your team from that pool of prospects. It’s so much easier to ride the horse in the direction it’s headed.

College Grads Are Not as Entitled as They Think They Are

In this context, it also helps to keep in mind that, in these troubled times and highly competitive markets, you shouldn’t have to convince anyone that getting a good initial job with your company makes sense. They really don’t have a lot of choices, whether they presently understand that or not. And things in that regard are only going to get worse.

We’ve entered a decade where millions of entry-level white collar and no-collar jobs are going to be eliminated by automation and AI while our colleges and universities insist on continuing to turn out generalist graduates in fluffy and make-believe disciplines whose skill sets—such as they are—do nothing to differentiate them from the herds of other equally deficient suitors seeking employment, or offer any particular reason to select them from the crowd.

My New Plan: The Second Mouse Gets the Cheese

But try as I might, I’ve really been unable to figure out any sensible or scalable approach to this problem, so I’ve decided on an alternative plan, which is based on the simple idea that the second time is a charm. I’ve decided that I don’t want to be any newbie’s first employer; I want to be the place they work next—and, hopefully, that my place is where they will hang their hat for quite a while. I don’t believe you can be happy until you experience some negative things to appreciate what you have.

Let the colleges keep coddling their kids and I’ll find my new hires a little way down the road, after they’ve learned and lived through a few of life’s real lessons on someone else’s dime. Experience is what you get when you don’t get what you want. The early bird may get the worm, but the second mouse gets the cheese.

To be clear, I’m not interested in job hoppers, but I like the idea that the folks we’ll be bringing on board through this program are likely to be a little more mature, a lot more focused on sticking around and making things work out, and grateful for the opportunity to prove themselves. Ignorance is cured by experience. No one necessarily wants to be first, but everyone wants to be second.

The good news is that there are plenty of solid prospects floating around, there are very efficient and cost-effective online solutions for identifying and contacting them, there are fewer employers competing head-to-head in the space for the same talent, the compensation expectations are more realistic and less well-defined, and there are no officious college administrators minding everyone’s business and looking over your shoulder.

You’re a lot more likely to be lucky and successful if you’re not simply continuing to look for your new people in the same old ways. The reason lightning doesn’t strike twice in the same place is that the same place isn’t there the second time.